The 5 R’s of Promotional Products 

Corporate Gifts

Most people are familiar with promotional products, which are nowadays generally broken down into five categories: Corporate gifts, corporate clothing, display, headwear and workwear. 
 
As your companies' brand custodian you might possibly have spent some marketing budget on branded corporate gifts or promotional items but is wondering whether handing out a branded corporate gift or promotional item carries any value for your brand? 
 
The good news is that you don't have to wonder anymore! 
 
Based on PPAI (Promotional Products Association International) research, we now know that brands benefit tremendously by handing out corporate gifts and branded clothing. 
 
Enjoy this infographic and keep a lookout for our post on the Power of Promotional Products, which shows that this novel item sometimes carries more value than using traditional marketing channels. 

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